Kaboom Animation Festival Branding

Animation brings feeling to life like no other. As much as we fear it, we could all benefit from a jolt every now and then. The extra step going up the stairs, a slippery floor, a call from your ex.

Graphic Design, Typography, Branding
Two of the Netherlands biggest animation festivals were joining forces
 and needed a new name, logo and identity.
Kaboom animation festival
There are two sides to an explosion: The more immediate blast, the tension, the fun. And then comes the shockwaves, the impact. Playful AND smart. We incorporated the movement of a blast into the lettering of the logo and identity text. This stands for impact and energy - we reinforced that by using a clean, bold type with a playful character that keeps the audience engaged with the feeling behind the name. 
Agency: KesselsKramer with Gijs van den Berg​​​​

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