In 2019 we celebrated the lonely on Valentine's Day. We sent out a series of lonely Valentine's cards to our dearest friends, and some strangers, because lonely people deserve to get cards too.We asked on our social media and on the streets for all the loners to reveal themselves to us.
The project aimed to celebrate all the lonely hearts that were made to feel even more lonely on the 14th of February. These cards made anybody any less single, but we found that a love letter from someone unexpected is just as satisfying as one from a lover.
Art Direction, Photography, Design, Writing: André de Jager, Ayesha Kaprey
